Several years ago, I was packing for a spring trip to Italy and realized how far I had leaned into the ‘capsule wardrobe’ movement. Sure, I had options, but nothing felt special, inspiring or fit for the adventure ahead. Somehow in the effort to simplify my busy life, I lost the personality in my clothes.  I set out to shop for new outfits, only to come to the realization of how much my body had changed since having my babies. As a designer and stylist, I knew that if I was having trouble finding outfits that were somewhere between cocktail attire and athleisure that also helped me feel comfortable and confident, I couldn’t be alone. This is when I started thinking about Collins. Named after my daughter, Sloane ‘Collins,’ I wanted to have curated options that actually work for modern women - pieces that can be worn in our increasingly casual workplaces, thrown on for brunch with girlfriends, a child’s birthday party or on the trip of a lifetime…it would all just work. 

The Collins brand identity is built on core memories. Itʼs the feeling you have when you think of your favorite place on earth, with your favorite people. When time slows down and youʼre fully present, soaking it all in. We make clothes for these moments - and all the moments in between. 

Collins is for me, Collins is for you.

Love,

Caroline